About Us

Our Concept

“When the wind changes direction, some people build walls, other build wind mills”.

Chinese   proverb

This web site is our response to the global economic downfall and the resulted decrease of the average shopper’s spending capacity, especially on high end luxury items. We recognized the lack of affordable, high quality diamond jewellery on the market and put our heads together to create the right product. The task was not to come up with the cheapest diamond rings as these products already exist on the market in excessive quantities. It was rather, by using our knowledge and experience to create collection of genuine high quality diamond jewellery   tagged with unrealistically low prices. The direct result was OBER, followed by the rest of the collections and there is wide field for expansion in many directions.

What do we offer?
•    Trendy innovative diamond designs encompassing different styles and price brackets
•    New exciting precious metal that finally seems to have all the right qualities
•    Value for money oriented diamond choice focusing on the actual appearance rather than marketing gimmicks
•    High quality craftsmanship
•    30 day money back guarantee to ensure your total satisfaction
•    Easy to navigate, highly informative web site where you can actually buy jewellery
•    Latest state of art 3D security for guaranteed safe transaction
•    No nonsense customer service policy
•    Free personalized professional advice
•    Impossible to beat prices

In a nutshell we offer genuine, good quality product and professional service at unrealistically low price.